Times change and with them, so does product packaging. The world of packaging has also taken up the challenge and has opted to renew itself.
Environmental needs are configured as the first factor capable of transforming both the materials used so far and their technical characteristics. It is for this reason that a new consumer model is emerging that incorporates other concerns such as:
- Comfort.
- Product presentation.
- Food safety.
- The demand for information.
- Improving the shopping experience.
The image is very important in a product or labeling, the aesthetics is becoming more and more photographic. Packaging is stylized, superfluous elements are dispensed with and even scents are added to provoke all kinds of sensations in the consumer.
